Maximising Your SEO Results
Everyone who has a web site, knows how important it is to maintain a high search ranking from the big search engines, but it can be hard to know exactly how to go about doing so. The methods presented in this article will help you get the best results from your SEO efforts.
Use header tags to your advantage. If these headers are too large, use CSS to adjust the size. The major search engines use the headers for ranking websites. By using H1 or H2 tags for highlighting important products or services, the search engines can find something worthwhile.
Check Indexing Status
Carry out a search using Google for site:www.yourdomain.com. By doing this you will be able to see which pages of your website are being indexed and if those pages are being presented in a way which would cause searchers to visit your site. You can then do search engine optimization on the pages of your website which aren’t indexed.
One good way to get people to see your website first on a search engine is to use keywords. The key words should be affiliated with your website or product that you are selling. If you use too many keywords, you will be labeled as a spammer which will hurt your traffic.
Focus on one product or subject per page. You should only promote one product per page. You will make the customer confused and they won’t return to your site. Make sure that you hone in on one product.
Linking to authoritative external websites is very popular for website owners and bloggers and can help the search engines to recognise your site as an authority in your niche.
Learn how to promote using social media. Simply posting links to your company website is not advertising – it is spam. Providing content as a reason to visit your website is much more effective, and it also allows consumers to feel as though you are interested in their personal wants and needs.
Study the demographics of your intended audience, and find out where they search. If your intended readers tend to use one search engine over another, it may be best to focus on getting the attention of that search engine over others. Not only to you need to consider the search engines themselves, it is also greatly helpful if you are optimizing for the your target demographic.
Most people assume that meta tags aren’t used at all by search engines, but Neil Patel has discovered that this isn’t the case when it comes to Bing & Yahoo search. Remember to effectively use the description meta tag on your website, because that is what search engines will use to summarize what a page on your website is about. Search engines will generally use a maximum of 160 characters for this description meta tag. Using the description meta tag, will go a long way toward boosting your SEO value.
Remember that keywords or phrases on each of your pages should total to around 3 to 5 percent of the total text of the pages. Your keywords should be spread out across multiple pages, not just focusing only on the homepage, as all of your pages carry an importance. Your page can have more entry points if it has more ranks.
Having a high quality and effective SEO process is crucial to maintaining a visible internet presence, so make sure that you take advantage of the techniques you have learned from this article. If you put them to use, your search ranking will rise and you will draw more traffic than ever to your site.